The Biz Growth Podcast
Getting Started With ABM
Steven Levey from Sail Point shares his experience in implementing account-based marketing for the first time.
What we cover in this episode:
⋆ How to explain ABM to different departments to get them all on board
⋆ Important KPI’s to measure your ABM program’s success
⋆Tips for those implementing account-based marketing for the first time
Where to listen:
Just For You
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