by Cedric Potvin | Apr 27, 2021 | Marketing blogs
Vertex Marketing Agency is thrilled to officially announce that we have been recognized as one of the top social media marketing agencies in Ottawa and nationally by UpCity! Our team focuses on social media marketing that fits the specific needs of each of our...
by Cedric Potvin | Mar 19, 2021 | Facebook Advertising, Marketing blogs
Are you getting a warning like this from Facebook? If Facebook is warning you that some ad sets using this pixel and optimizing for EVENT TYPE will be pause once Apple starts enforcing their iOS 14 policies, you should keep reading this article to learn how to resolve...
by Cedric Potvin | Mar 19, 2021 | Facebook Advertising, Marketing blogs
Last year on September 16th, 2020, Apple released IOS14, and with it came an updated privacy policy. For the most part, this update has been a headache for advertisers. Results seem to be dropping off, data reporting is delayed, tracking could be inaccurate, etc....
by Cedric Potvin | Feb 22, 2021 | Facebook Advertising, Marketing blogs
I’m pretty sure by now you’ve noticed that Facebook groups are getting more and more popular. Facebook groups are one of the best ways to build a real relationship with your target audience, whether you are the owner of the group, or simply a member....
by Cedric Potvin | Feb 10, 2021 | Marketing blogs
Facebook is unquestionably one of the biggest social media advertising platforms, making it the market leader. A survey from October 2020 stated that Facebook holds more than 2.7 billion registered accounts. It is crucial for businesses all sizes to keep up with new...
by Sydney Switzer | Jan 15, 2021 | Marketing blogs
How Your Budget Affects Your Facebook Ad Campaign Structure With over 2.7 billion monthly active users world-wide in 2020, Facebook is without a doubt the biggest social network. It has the ability to convey your message to millions of people at once with the help of...
